Short Documentary: Alexandra Mor, Haute Jewelry DesignerDate Added 13/04/2015Views 1014
A portrait of Alexandra Mor, Haute Jewelry Designer, named EAT LOVE SAVOR's Designer To Watch 2014.
Haute joaillerie designer Alexandra Mor is an embodiment of the modern women. The superior craftsmanship of her limited-edition and one-of-a-kind collections showcase an attention to detail and design sensibility typically found amongst Place VendĂ´me jewelers.
Alexandra, born into a family of french couturiers , grew up in Israelâ€™s multicultural mĂ©lange, and was exposed to the concept of handcrafted design at a young age by her French couturier mother. Always drawn toward the creative realm, Alexandra initially pursued a career as a filmmaker. In 2004, she found her passion while taking jewelry bench classes in New York Cityâ€™s Jewelry District and after developing her own unique brand voice and designs aesthetics, have launched her first collection at Phillips de Pury in 2010.
A decade later, Alexandra Mor has opened her first dedicated salon at Dorfman Jewelers in Boston and will soon offer her work at New Yorkâ€™s iconic retailer, Bergdorf Goodman.
Directed by Laia Cabrera
Assistant Director Isabelle Duverger
Film Created by Laia Cabrera & Co